“Books don’t just compete against books.” Amazon CEO Jeff Bezos on the phenomenal growth of ebooks.

Bezos is right – books don’t just compete with other books.

e.e. cummings once noted that his poems not only had to compete with other fine poems, but also with “flowers and balloons and mud puddles and train rides,” and anything else that appeals to our senses and imagination. That little reminder should spur writers to make every word count.